You have everything you need

“You have everything you need to build something far greater than yourself.”

Seth Godin

Welcome back to the Poster Boy Podcast, this week Chad and Drew are diving in to author and entrepreneur Seth Godin’s quote, “You have everything you need to build something far greater than yourself.” Seth has authored 18 books over the last three decades, with a strong focus on marketing and entrepreneurship, and his understanding of the space is unparalleled. 

For Chad and Drew, this quote is a distillation of what entrepreneurship is really all about. Forget the outside noise or extenuating circumstances because that drive to create a company or service from hand is the “everything you need.” 

Forget the Circumstances

If you’re waiting to start your business when “the time is right” or for an investor to come to you with $2 million in funding, those excuses are going to hold you back from achieving something far greater than yourself. You don’t need to have everything exactly lined up to start — Seth is telling us that while those things are beneficial, they aren’t required to make your company.

Time, energy, and effort are all more than enough of a foundation to grow. They don’t all have to be perfect, but much like having a baby, starting out as an entrepreneur is about showing up and caring. 

That extends to after you’ve started. Growing a business isn’t linear and it isn’t predictable. Your circumstances will change and your challenges and opportunities will shift, but you can control how you respond. 

Long-Term Happinness is Building Something Greater

In Tal Ben-Shahar’s Happier: Learn the Secrets to Daily Joy and Lasting Fulfillment, Ben-Shahar syas that happiness is achievable in short-term, middle-term, and long-term increments. Short-term happiness comes from completing goals (i.e. getting a new client), and middle-term happiness comes from doing something that you love (i.e. playing with your kids). Both can be achieved relatively frequently, but they’re fleeting. 

Long-term happiness, Ben-Shahar posits, comes from being part of something greater than yourself. You know what’s incredible about that? Seth has given us the answer to long-term happiness: “You have everything you need to build something far greater than yourself.”

Timing Sucks, But Maybe We Can Work With It

To say that the pandemic is hurting American workers right now is an understatement. The unemployment situation is dire, and more than 600 million hours each week of labor are no longer in the workforce. If timing is never good, then this can be the silver lining to a very dark cloud. The entrepreneurial-minded out there can see the chance to start the new business with the time they haven’t had before. 

Seth Godin’s maxim that, “You have everything you need to build something far greater than yourself,” might be simple, but Chad and Drew find a lot of truth in it. We hope you do too after listening to this episode.

One of Chad’s colleagues, Karis, recently started a camper-flipping job on the idea that she had the available time and interest in real estate. So she started it! And now it’s growing! Chad will fill you in about it some more in the episode. 





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